Why Merino Wool or Wool in General?
Merino wool is irresistibly soft and warm – you almost instinctively want to touch it and sink your fingers into it. We feel the same way, even though we work with it every single day 😶🌫️🥰
But that's not all!
If you're looking for a natural and animal-friendly alternative to sheepskin, wool is just the right choice for you. Our high-quality Merino wool comes from ethical husbandry and offers all the benefits you want for yourself and your family – without compromising on sustainability or functionality.
No animal has to suffer for our products!
With our products, we harness the wonderful properties of sheep's wool without any animal suffering, as the wool comes exclusively from live sheep.
Transparency and trust are key to us: for over a decade, we’ve worked closely with our trusted supplier, who sources raw wool exclusively from New Zealand. This country enforces some of the strictest animal welfare laws in the world. Thanks to their RWS certification (Responsible Wool Standard), we can be confident that the animals are well cared for.
This way, you can enjoy the natural benefits of Merino wool – with peace of mind!
Sustainable and environmentally friendly
Our Merino wool is not only animal-friendly but also sustainable. Wool is a truly natural material that regenerates naturally and is biodegradable.
Compared to synthetic fibers, its production requires significantly less energy, which helps protect the environment. And the best part: sheep farming contributes to maintaining landscapes and supports natural ecosystems.
This way, we combine quality, animal welfare, and sustainability in every one of our products!
Comfortable and Functional
What makes wool so special is its functionality. It regulates body temperature – keeping you warm in winter and cool in summer.
Wool is also breathable and moisture-regulating, which means it wicks away excess moisture from the skin, ensuring that neither you nor your baby ends up sweating.
In Harmony
Since everything in nature is perfectly balanced and thrives on valuable symbioses, wool is not only the perfect "coat" for sheep but also offers us incredible benefits. It has antibacterial properties and is hypoallergenic, making it ideal for sensitive skin—especially delicate baby skin. Thanks to its natural qualities, it can even help soothe skin irritations and improve sleep.
You’ll soon be able to read much more about these topics here 😊